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Introduction: Artificial Intelligence for Fashion Industry in the Big Data Era · Study

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ChapterIntroduction: Artificial Intelligence for Fashion Industry in the Big Data Era

Sébastien Thomassey2018

Chapter2018

Introduction: Artificial Intelligence for Fashion Industry in the Big Data Era

Sébastien Thomassey · Xianyi Zeng

42 citations·0/0 files stored·Springer series in fashion business

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Impact of AI and Big Data on Business and Society Artificial Intelligence Applications Cultural and Historical Studies

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References

2011Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand 2014Intelligent Fashion Recommender System: Fuzzy Logic in Personalized Garment Design 2013Intelligent Fashion Forecasting Systems: Models and Applications

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2024Analysing the modest fashion market: an empirical study of e-commerce best-selling products 2024The Role of Artificial Intelligence in Fashion Design

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2016Social media marketing efforts of luxury brands: Influence on brand equity and consumer behaviorarticle · 1 shared reference 2018Authenticity under threat: When social media influencers need to go beyond self-presentationarticle · 1 shared reference 2017Social media in marketing: A review and analysis of the existing literaturearticle · 1 shared reference 2016YouTube vloggers' influence on consumer luxury brand perceptions and intentionsarticle · 1 shared reference 2014The effect of social media communication on consumer perceptions of brandsarticle · 1 shared reference 2016Elements of strategic social media marketing: A holistic frameworkarticle · 1 shared reference

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Year2018

Typechapter

Published2018-01-01

VenueSpringer series in fashion business

ISSN-L2366-8776

Languageen

Citations42

Files0 public / 0

ShelfImpact of AI and Big Data on Business and Society

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doi10.1007/978-981-13-0080-6_1

openalex_workW2804708889

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