Mental Image of the City

Abstract

The purpose of the article is to investigate the significance and mechanism of creating a mental image of the city. To solve the task, the semiotic approach was chosen. The city is considered as a multi-layered topological object. It is noted that, inherent to urban space, the paradigm of the commercial rationality has ceased to play a major role in the development of cities. The article deals with the decoding of the city text in literary works in the key of the semiotic tradition. As two examples of creating a mental image of a city in the fiction literature of the early 2000s were considered, Pamuk’s Istanbul: Memories and the City and Ackroyd’s London: The Biography. Two different approaches to the formation of the image of the city, its cultural and historical features, are analyzed. The basis of the image is not only the object but also everyday practices that merge into the event of life. The humanization of the city, the analysis of the existential experiences caused by the urban space, expand the instrumental management capabilities. We get an anthropological basis for determining the destination of the city, the representation of the image of the city, the development of event technologies.

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