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Acknowledgments Introduction Part I. Sex for Sale: Entrepreneurial and Consumerist Freedom 1 / The Hooking Economy: Entrepreneurial Choice and Commercial Sex in the Liberalizing Economy 2 / Hierarchy and Geography: Class and National Identity in Sex Consumption Part II. The Real and the True: Governing by Choice and Coercion 3 / The Rise of the Empirical and the Case of Medical Expertise: A Genealogy of Governance 4 / Governing Passion: Consumers' Choice and the Production of a Differentiated Citizenry in Public Medicine 5 / Who You Truly Are: Coercion, Culture, and the Global Imaginary in the Governmental Rehabilitation of Sex Workers 6 / What Kind of Power? Specialization of Intervention and the Coexisting Modes of Governance Part III. To the Real: Ideology and Cultural Production 7 / From Antigone to the Kneeling Woman: A Genealogy of the Real from Socialism to the Preparation for Marketization 8 / Love in the Time of Neoliberalism: Ideology and the New Social Realism in Popular Culture Conclusion NotesBibliographyIndex
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