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Emotional State of Consumer in the Urban Purchase: Processing Data
15 references·1 citing·38 second hop
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References

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  • 1997Measuring Emotions in the Consumption Experience1,970 cited
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  • 2011What's Your Current Stress Level? Detection of Stress Patterns from GSR Sensor Data292 cited
  • 2020Handbook of Clinical and Experimental Neuropsychology179 cited
  • 2010The positive side of psychopathy: Emotional detachment in psychopathy and rational decision-making in the ultimatum game94 cited
  • 2015

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How Reliable Are Neuromarketers’ Measures of Advertising Effectiveness?
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