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Cited by

• 2011Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand2,755 cited
• 2010Impacts of Luxury Fashion Brand’s Social Media Marketing on Customer Relationship and Purchase Intention768 cited
• 2017Neuro-scientific Approach to Fashion Visual Merchandising -Comparison of Brain Activation to Positive/Negative VM in Fashion Store Using fNIRS-9 cited
• 2019The Effect of Sustainable Fashion Brand’s Advertising Color and Expression on Consumers’ Emotions and Perceptions: Focus on Instagram9 cited
• 2020Is consumer neural response to visual merchandising types different depending on their fashion involvement?7 cited
• 2016The Factors Affecting Attitudes and Purchase Intent for Luxury Fashion Goods : An Empirical Study of Pakistani Market5 cited