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The Effects of the VMD of an SPA Store on Product Evaluation and Purchase Preferences · Study

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ArticleThe Effects of the VMD of an SPA Store on Product Evaluation and Purchase Preferences

정승아2011

Article2011

The Effects of the VMD of an SPA Store on Product Evaluation and Purchase Preferences

14 citations·0/0 files stored·Journal of Fashion Design

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Consumer Retail Behavior Studies Consumer Market Behavior and Pricing Consumer Perception and Purchasing Behavior

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2017Neuro-scientific Approach to Fashion Visual Merchandising -Comparison of Brain Activation to Positive/Negative VM in Fashion Store Using fNIRS-

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Year2011

Typearticle

Published2011-01-01

VenueJournal of Fashion Design

Languageen

Citations14

Files0 public / 0

ShelfConsumer Retail Behavior Studies

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openalex_workW2884298548

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