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Consumer Perception of Private Label Products: An Empirical Research

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References

1994Extrinsic and Intrinsic Cue Effects on Perceptions of Store Brand Quality1,198 cited
2007The influence of tactile input on the evaluation of retail product offerings301 cited
2016Factors affecting consumer buying behavior242 cited
2004Economics of Private Labels: A Survey of Literature156 cited

Cited by

2020Dependency Analysis Between Various Profit Measures and Corporate Total Assets for Visegrad Group’s Business Entities27 cited
2020Impact of Selected Socio-Demographic Characteristics on Branded Product Preference in Consumer Markets23 cited
2022Analysis of factors affecting the purchase of private label products by different age consumers21 cited
2021Impact of Tax Benefits and Earnings Management on Capital structures Across V4 Countries21 cited
2024Private label brands vs national brands: new battle fronts and future competition12 cited

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