Evaluating cycling behaviour of Millennials in Vitoria-Gasteiz

Abstract

One of the most exciting topics in recent literature is focused on the travel behaviour of Millennials. These ‘young adults’ promote a change towards the so-called soft modes, such as cycling, what could become an opportunity to facilitate the transition towards a more sustainable mobility paradigm. This study addresses the case study of Vitoria-Gasteiz (Spain). Bicycle share in Vitoria-Gasteiz in 2014 was the highest of any Spanish city, increasing from 1.4% in 2002 to 12.3% in 2014. An exploratory analysis of the city’s last mobility survey (2014) allows us to analyse how cycling is perceived. The results show differences between Millennials (18-36 years old) and the rest of generational cohorts. Significant changes are not found in the context of cycling. It seems that cities cannot expect large increase in rates of bicycle use simply due to generational changes.

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