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Using synthetic dyes causes bad impact on the environment. But using natural dyes has several problems such as fade, slight colour variations and takes longer time. In order to solve that problems, it is needed to develop instant natural dyes. This study aims to design instant natural dyes to fulfill needs of batik artisans that having minimal environmental impact as well as having minimal cost. This study use green quality function deployment II method. This study involve voice of customer identification, calculation gap, the determination of characteristic of technical, making the house of quality (HOQ), life cycle assessment (formulation of green house & green the matrix), life cycle cost (formulation of cost house, the preparation of cost the matrix) and concept comparison house (CCH). Based on voice of customer, natural dyes that will be developed is red colour. Red natural dyes extracted from root ofMorinda citrifoliaandCeriops candolleana. In this research, there are two alternatives of natural dyes namely powders and liquid natural dyes. The result of this study is powder natural dyes selected because of lower environmental impact and user operational cost.
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