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Anatomy of the Small & Medium Enterprises (SMEs) Critical Success Factors (CSFs) in Zimbabwe: Introducing the 3E Model
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  • 2025Impact of digital transformation on SME’s marketing performance: role of social media and market turbulence30 cited
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  • 2019The Factors Influencing SMEs Growth in Africa: A Case of SMEs in Zimbabwe25 cited
  • 2024The Pathway to Startup Success: A Comprehensive Systematic Review of Critical Factors and the Future Research Agenda in Developed and Emerging Markets23 cited
  • 2019Understanding SME's failure: Focus on success factors and gender differences: Comparative analysis of SME's in Czech Republic, Hungary and Serbia15 cited

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