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Purpose: This study explored the factors affecting students’ attitude towards entrepreneurship at Princess Sumaya University for Technology (PSUT) by focusing on entrepreneurial awareness, entrepreneurial characteristics, and the impact of entrepreneurship on the individual and the society. Methodology: The data of this research was collected through distributing a survey among students of different majors at PSUT and a statistical analysis was conducted using Chi-square test. Findings: The students at Princess Sumaya University for Technology have significant differences as to their attitudes towards entrepreneurship based on demographic characteristics in addition to a high level of awareness towards entrepreneurship. They also perceive the effect of entrepreneurship on the individual and the society positively. Research Limitations/Implications: The study was restricted to the students at Princess Sumaya University for Technology generating focused conclusions and recommendations which may be widely generalized. Originality/Value: The significance of this research was enhanced by the scarcity of exploratory research on Jordanian university students' attitude towards entrepreneurship. The research also proposed suggestions to PSUT’s administrators for enhancing entrepreneurship at the university based on the results of the study.
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