In recent years, academic interest in the nexus between Pentecostalism, economics, and capitalism has grown significantly. Notably, the vast majority of publications that have addressed this interface are to some degree conceptually framed by Max Weber's The Protestant Ethic and the Spirit of Capitalism. In this article I consider what The Protestant Ethic might contribute to our understanding of the relationship between Pentecostalism and capitalism. First, I assess a particularly noteworthy attempt to draw Pentecostalism into Weber's genealogical account which draws a series of parallels between Pentecostalism and ascetic Protestantism. Second, I discuss the merits of an approach that is not primarily genealogical but remains indebted to the concepts that Weber introduces, elaborating a new affinity between Pentecostalism and capitalism in its present iteration. With this article, I seek to comprehensively extend the scope and sharpen the conceptual underpinnings of future analysis and empirical work in this area.
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