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The Uncertain Self: How Self-Concept Structure Affects Subscription Choice
16 references·9 citing·45 second hop
The Uncertain Self: How Self-Concept Structure Affects Subscription Choice (2019)The Uncertain Self: How Self-Concept Stru…Where Consumers Diverge from Others: Identity Signaling and Product Domains (2007)Where Consumers Diverge from …Paying Not to Go to the Gym (2006)Paying Not to Go to the GymSelf‐Construal, Reference Groups, and Brand Meaning (2005)Self‐Construal, Reference Gro…You Are What They Eat: The Influence of Reference Groups on Consumers’ Connections to Brands (2003)You Are What They Eat: The In…Does High Self-Esteem Cause Better Performance, Interpersonal Success, Happiness, or Healthier Lifestyles? (2003)Does High Self-Esteem Cause B…Measuring Global Self-Esteem: Construct Validation of a Single-Item Measure and the Rosenberg Self-Esteem Scale (2001)Measuring Global Self-Esteem:…Self-concept clarity: Measurement, personality correlates, and cultural boundaries. (1996)Self-concept clarity: Measure…Value-Expressive versus Utilitarian Advertising Appeals: When and Why to Use Which Appeal (1991)Value-Expressive versus Utili…Self-esteem and clarity of the self-concept. (1990)Self-esteem and clarity of th…The Dynamic Self-Concept: A Social Psychological Perspective (1987)The Dynamic Self-Concept: A S…Self-complexity as a cognitive buffer against stress-related illness and depression. 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References

  • 1979Conceiving the self5,872 cited
  • 2003Does High Self-Esteem Cause Better Performance, Interpersonal Success, Happiness, or Healthier Lifestyles?3,891 cited
  • 1982Self-Concept in Consumer Behavior: A Critical Review3,659 cited
  • 1987The Dynamic Self-Concept: A Social Psychological Perspective3,087 cited
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  • 2006Paying Not to Go to the Gym1,187 cited
  • 1985Self-Complexity and Affective Extremity: Don't Put All of Your Eggs in One Cognitive Basket

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934 cited
  • 1991Value-Expressive versus Utilitarian Advertising Appeals: When and Why to Use Which Appeal763 cited
  • Cited by

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    • 2020Cents of self: How and when self-signals influence consumer value derived from choices of green products51 cited
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    • 2022Beautify the blurry self: Low self‐concept clarity increases appearance management37 cited
    • 2020Golden Apples or Green Apples? The Effect of Entrepreneurial Creativity on Green Entrepreneurship: A Dual Pathway Model29 cited
    • 2021Consumer self-uncertainty increases price dependency18 cited
    • 2021Advertising in a Context Harm Crisis17 cited
    • 2022Konsep diri dan Kinerja Pegawai: Studi Empirik pada Distrik Salawati Kabupaten Sorong2 cited
    • 2023Asserting your mind: Interruptions extremize consumer choices1 cited