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Pengaruh Hedonic Shopping Motives dan Promosi Penjualan Terhadap Impulse Buying Konsumen di Matahari Department Store Manado Town Square
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Pengaruh Hedonic Shopping Motives dan Promosi Penjualan Terhadap Impulse Buying Konsumen di Matahari Department Store Manado Town Square (2019)Pengaruh Hedonic Shopping Motives dan Pro…Shopping Lifestyle, Fashion Involvement, Hedonic Shopping Motivation, Positive Emotion, Impulse Buying E-Commerce (2023)Shopping Lifestyle, Fashion I…PENGARUH PROMOSI PENJUALAN DAN ELECTRONIC WORD OF MOUTH TERHADAP PEMBELIAN IMPULSIF PADA SAAT SPECIAL EVENT DAY (STUDI PADA KONSUMEN SHOPEE JAWA TIMUR) (2022)PENGARUH PROMOSI PENJUALAN DA…The Influence of Hedonic Pleasure, Availability of Time, and Availability of Money on Impulse Buying (Studies on The Marketplace Shopee) (2020)The Influence of Hedonic Plea…Multivariate Data Analysis (2000)Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (2006)Perilaku Konsumen (Teori Dan Penerapannya Dalam Pemasaran) (2011)Pengaruh Dimensi Online Visual Merchandising dan Promosi Penjualan Online Terhadap Impulse Buying (2019)PENGARUH PROMOSI, ATMOSFER TOKO, DAN MOTIVASI BELANJA HEDONIS TERHADAP PEMBELIAN IMPULSIF KONSUMEN RITEL MODERN DI KOTA BATAM (2020)Gençlerin Teknoloji Kabulünün ve Web Sitesi Tasarımının Online Alışveriş Deneyimi Üzerindeki Etkisi (2022)Comparative Analysis of the Effect of Live Streaming Shopping on E-commerce and S-commerce on Impulsive Buying Behavior in Indonesia (2023)The influence of online store beliefs on consumer online impulse buying: A model and empirical application (2011)Impact of store environment on impulse buying behavior (2013)Social Marketing: Behavior Change for Social Good (2019)Emosi Positif Sebagai Mediator Antara Shopping Lifestyle dan Impulse Buying (2024)
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  • 2020The Influence of Hedonic Pleasure, Availability of Time, and Availability of Money on Impulse Buying (Studies on The Marketplace Shopee)8 cited
  • 2022PENGARUH PROMOSI PENJUALAN DAN ELECTRONIC WORD OF MOUTH TERHADAP PEMBELIAN IMPULSIF PADA SAAT SPECIAL EVENT DAY (STUDI PADA KONSUMEN SHOPEE JAWA TIMUR)6 cited
  • 2023Shopping Lifestyle, Fashion Involvement, Hedonic Shopping Motivation, Positive Emotion, Impulse Buying E-Commerce5 cited

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