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This article has title “Design of Eco Friendly Batik Products with traditional vehicle Pit Onthel (bicycle) theme as effort Yogyakarta Folk Creative Industry and Tourism. Yogyakarta city known called as bicycle city, because it was many people used to ride bicycle as traditional vehicle beside andong and becak. Recently has changed habit in use transportation models. Eco friendly batik products which is used natural dyes or non synthetic dyes. This product suitable to be applied, because it has high price, at the same time reduces the negatife impact of environment. So that Design of eco friendly batik products is an positive inovation, because demand of batik products also getting increase. Keywords: eco friendly, creative batik, natural dyes, traditional vehicle Artikel ini berjudul “Desain Produk Batik Ramah Lingkungan dengan tema kendaraan tradisional Pit Onthel (sepeda) sebagai upaya Industri Kreatif dan Pariwisata Rakyat Yogyakarta. Kota Yogyakarta dikenal dengan sebutan kota sepeda, karena sudah banyak orang mengendarai sepeda sebagai kendaraan tradisional di samping andong dan becak. Baru-baru ini telah mengubah kebiasaan dalam menggunakan model transportasi. Produk batik ramah lingkungan yang digunakan pewarna alami atau pewarna non sintetis. Produk ini cocok untuk diterapkan, karena memiliki harga tinggi, sekaligus mengurangi dampak negatif terhadap lingkungan. Sehingga Desain produk batik ramah lingkungan adalah inovasi positif, karena permintaan produk batik juga semakin meningkat. Kata kunci: ramah lingkungan, batik kreatif, pewarna alami, kendaraan tradisional
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