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The Effect of Brand Ambassador, Brand Image, Product Quality, and Price on Purchase Decisions Samsung Smartphones

2 references·5 citing·23 second hop

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this work references cited by second hop

References

2010The fundamentals of marketing247 cited
2006Creating Images and the Psychology of Marketing Communication81 cited

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2021The Influence of Brand Image, Brand Ambassador and Price on Purchasing Decisions for Scarlett Whitening Product in Riau6 cited
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