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The influence of website brand equity, e-brand experience on e-loyalty: The mediating role of e-satisfaction
0 references·11 citing·32 second hop
The influence of website brand equity, e-brand experience on e-loyalty: The mediating role of e-satisfaction (2019)The influence of website brand equity, e-…The influence of brand experience on brand loyalty in the electronic commerce sector: the mediating effect of brand association and brand trust (2024)The influence of brand experi…THE DIGITAL MARKETING TO INFLUENCE CUSTOMER SATISFACTION MEDIATED BY PURCHASE DECISION (2023)THE DIGITAL MARKETING TO INFL…Understanding Mobile Payment Continuance in Indonesia: A Brand Equity Perspective Continuance Model (2022)Understanding Mobile Payment …The Influence of Experiential Marketing on Customer Satisfaction and Loyalty (2022)The Influence of Experiential…The antecedents of repurchase intention in Indonesian e-commerce marketplace customers during the COVID-19 pandemic with age as a moderating variable: A study on e-commerce marketplace customers in Java (2022)The antecedents of repurchase…Repurchase intentions of new e-commerce users in the COVID-19 context: The mediation role of brand love (2022)Repurchase intentions of new …Relationship of the Theory of Consumption Values and Flow with Online Brand Experience: A Study of Young Consumers (2022)Relationship of the Theory of…The Maturity of Corporate Websites as a Digital Communication Channel in Portuguese SMEs’ Process of Adopting E-Commerce (2021)The Maturity of Corporate Web…Buying Korean Products through Overseas Direct Purchase as a Distribution Means in China (2021)Buying Korean Products throug…Understanding consumer-based brand equity and its antecedents in international and national banks in Egypt (2020)Understanding consumer-based …Low-Order Webpage Layout in Online Shopping Facilitates Purchase Decisions: Evidence from Event-Related Potentials (2020)Low-Order Webpage Layout in O…The Buying Impulse (1987)Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses (1990)Self-control relies on glucose as a limited energy source: Willpower is more than a metaphor. (2007)The cognitive psychological process of brand consumption journey: The perspective of neuromarketing (2021)How Are Consumers Affected by Taste and Hygiene Ratings When Ordering Food Online? A Behavioral and Event-Related Potential Study (2022)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)The characteristics of hotel websites and their implications for website effectiveness (2007)How to Build Valid and Credible Simulation Models (2019)Conceptualization of SMEs’ business resilience: A systematic literature review (2021)Measuring Brand Equity Across Products and Markets (1996)Understanding Information Systems Continuance: An Expectation-Confirmation Model1 (2001)A primer on partial least squares structural equation modeling (PLS-SEM) (2015)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Customer Online Shopping Experience (2022)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Gen Y customer loyalty in online shopping: An integrated model of trust, user experience and branding (2016)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)A humanistic model of corporate social responsibility in e-commerce with high-tech support in the artificial intelligence economy (2023)Flow: The Psychology of Optimal Experience (1991)Compulsive Use of Social Media and Unrestrained Buying Behavior: Delineating the Role of Social Comparison, Fear of Missing Out and Self Esteem (2024)Digital Marketing: Strategy, Implementation and Practice (2012)A Primer on Partial Least Squares Structural Equation Modeling (2013)The impact of user interactions in social media on brand awareness and purchase intention: the case of MINI on Facebook (2013)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)An argument for basic emotions (1992)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Investigating the trust entities that influence consumers’ purchase intention in livestream e-commerce from trust transfer perspective: using analysis of SEM and fsQCA (2025)
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  • 2022The Influence of Experiential Marketing on Customer Satisfaction and Loyalty45 cited
  • 2024The influence of brand experience on brand loyalty in the electronic commerce sector: the mediating effect of brand association and brand trust24 cited
  • 2022Relationship of the Theory of Consumption Values and Flow with Online Brand Experience: A Study of Young Consumers21 cited
  • 2022Repurchase intentions of new e-commerce users in the COVID-19 context: The mediation role of brand love19 cited
  • 2023THE DIGITAL MARKETING TO INFLUENCE CUSTOMER SATISFACTION MEDIATED BY PURCHASE DECISION15 cited
  • 2020Understanding consumer-based brand equity and its antecedents in international and national banks in Egypt15 cited
  • 2020Low-Order Webpage Layout in Online Shopping Facilitates Purchase Decisions: Evidence from Event-Related Potentials13 cited
  • 2022Understanding Mobile Payment Continuance in Indonesia: A Brand Equity Perspective Continuance Model10 cited
  • 2021The Maturity of Corporate Websites as a Digital Communication Channel in Portuguese SMEs’ Process of Adopting E-Commerce7 cited
  • 2022The antecedents of repurchase intention in Indonesian e-commerce marketplace customers during the COVID-19 pandemic with age as a moderating variable: A study on e-commerce marketplace customers in Java7 cited
  • 2021Buying Korean Products through Overseas Direct Purchase as a Distribution Means in China0 cited

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