Entrepreneurial Innovation Management: the joint Italy–Colombia master’s degree

Abstract

Purpose The purpose of this paper is to acknowledge the value of joint educational entrepreneurship programs: universities impact on economic growth by building collaborative networks in order to encourage innovation through interdisciplinary training schemes. The case of the master’s degree in Entrepreneurial Innovation Management, set up jointly by the University of Salerno and the Universidad Católica de Pereira, is presented. Design/methodology/approach In order to conduct a competitive market analysis, the latest data on master’s degrees in economics and information technologies management have been collected by means of a scraping procedure in order to build a data set for analysis. The authors have considered the masters’ degrees offered in Bogotá, where most universities of Colombia are located. Findings The data point out that current master’s degree courses do not recognize the importance of interdisciplinary training, which is in great demand in the world of work: economics and computer science never run together and rarely do universities collaborate within a network to set up joint programs. Practical implications The entrepreneurial culture could yield economic and social benefits by training students for a dynamic, global and increasingly digital job market. The case study represents a first step in building a network, which could be extended to other countries in the future. Originality/value The originality of the study lies in the proposal of a joint Italy–Colombia master’s degree, which is set up within a higher education network and may prove useful in creating job opportunities in both countries involved. Moreover, the learning path balances two traditionally separated disciplinary fields: economics and computer engineering.

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