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Industrial area is one of the determinant factors in the development of manufacturing industry in a region. Theoretically, industrial companies located in industrial areas have an impact on increasing productivity, added value, eciency, and economic income of a region. This research aims to analyze the role of industrial area in overcoming the deindustrialization symptom with Social Accounting Matrix Model. The result of analysis shows that industrial area has an important role in increasing the output of economy and the absorption of bigger workforce so that indirectly will have an impact on acceleration of industrialization process and also to overcome deindustrialization. ======================== Kawasan industri merupakan salah satu faktor penentu dalam perkembangan industri manufaktur pada suatu wilayah. Secara teoretis, perusahaan industri yang berlokasi di kawasan industri berdampak pada peningkatkan produktivitas, nilai tambah, efisiensi, dan pendapatan ekonomi suatu wilayah. Penelitian ini bertujuan untuk menganalisis peranan kawasan industri dalam mengatasi gejala deindustrialisasi dengan Model Social Accounting Matrix. Hasil analisis menunjukkan bahwa kawasan industri mempunyai peranan penting dalam peningkatan output perekonomian dan penyerapan tenaga kerja yang lebih besar, sehingga secara tidak langsung akan berdampak pada percepatan proses industrialisasi sekaligus mengatasi gejala deindustrialisasi.
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