Designed for Digital: How to Architect Your Business for Sustained Success

Jeanne W. Ross, Cynthia Mathis Beath, Martin Mocker

2019-09-24bookReutlingen University Academic Bibliography (Reutlingen University)63 citationsclosed

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Digital Innovation in Industries Information Technology Governance and Strategy Digital Transformation in Financial Services

Abstract

"Designed for digital" offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on five years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.

Citations in this library

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Cited by

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