Empirical Evidence on Museums Relationships with Stakeholders

Cosmin Ilie

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Museums and Cultural Heritage Cultural Heritage Management and Preservation Nonprofit Sector and Volunteering

Abstract

In an environment highly filled with offers for spending free time and in order to reach its target audience, in order to send its message and to diversify its financing sources, each museum has a longer or shorter list of partners (friends, supporters, sponsors, donors).Regardless of their name: authorities, sponsors, donors, friends, visitors, staff, all of these entities are an integral part of the rich and diverse category of a museum's stakeholders.As a community institution, the museum's duty is to keep a strong connection with its stakeholders aiming to achieve its own objectives as well as the stakeholders' expectations and requirements.

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References

2010Strategic management a stakeholder approach 2015Museum education today: creative synergies and pedagogic innovations in multicultural contexts 2018The role of stakeholders as a competitive advantage in the formulation of antiquity museum strategies in Egypt

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2023Exploring the barriers of multi-stakeholder value co-creation – the museum context

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