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Universities have a meaningful function in motivating young graduates to become entrepreneurs in the technology field. Still, Indonesia has an unemployment issue for people's welfare. Indonesia has many potential markets. The first objective of the research is to investigate the indicators and success factors of business incubators in Indonesian public universities. Second is to examine the critical factors that influence the success of business incubators in the Indonesian public universities The third is to propose and develop successful business incubators in Indonesian public universities, and fourth is to measure the influence of IT and e-commerce assistance factor to the success of the university business incubator. The results indicated that there are four significant success factors (i.e., information technology and e-commerce assistance – abilities of business incubator, mentoring and networking, funding and support, and university regulation) with the moderating factors of age of facility, credit and rewards, and good infrastructure system.
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