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PERAN CITRA MEREK MEMEDIASI PENGARUH KEWAJARAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK ONLINESHOP ZALORA DI DENPASAR
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PERAN CITRA MEREK MEMEDIASI PENGARUH KEWAJARAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK ONLINESHOP ZALORA DI DENPASAR (2020)PERAN CITRA MEREK MEMEDIASI PENGARUH KEWA…METODOLOGI PENELITIAN (2018)METODOLOGI PENELITIANManajemen Sumber Daya Manusia Perusahaan (2016)Manajemen Sumber Daya Manusia…Resilience attributes among university students: A comparative study of psychological distress, sleep disturbances and mindfulness (2015)Resilience attributes among u…PERILAKU PEMBELIAN MELALUI INTERNET (2015)PERILAKU PEMBELIAN MELALUI IN…Pengaruh Kepuasan Transaksi Online Shopping Dan Kepercayaan Konsumen Terhadap Sikap Serta Perilaku Konsumen Pada E-Commerce (2015)Pengaruh Kepuasan Transaksi O…E-COMMERCE FACTORS INFLUENCING CONSUMERS‘ ONLINE SHOPPING DECISION (2015)E-COMMERCE FACTORS INFLUENCIN…THE RELATIONSHIP BETWEEN BRAND IMAGE AND PURCHASE INTENTION: EVIDENCE FROM AWARD WINNING MUTUAL FUNDS (2014)THE RELATIONSHIP BETWEEN BRAN…The Influence of Brand Image on Purchase Behaviour Through Brand Trust (2014)The Influence of Brand Image …The Effects of Brand Image and Brand Identification on Brand Love and Purchase Decision Making: The Role of WOM (2014)The Effects of Brand Image an…A Review of The Effect of Pricing Strategies on The Purchase of Consumer Goods (2014)A Review of The Effect of Pri…Influences of Price And Quality On Consumer Purchase Of Mobile Phone In The Kumasi Metropolis In Ghana A Comparative Study (2013)Influences of Price And Quali…Factors Affecting Smartphone Purchase Decision Among Malaysian Generation Y (2013)Factors Affecting Smartphone …PENGARUH CITRA MEREK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA RAMAI SWALAYAN PETERONGAN SEMARANG (2012)PENGARUH CITRA MEREK DAN HARG…Metode Penelitian Bisnis (2006)Metode Penelitian BisnisThe Impact of Visiting a Brand Website on Brand Personality (2003)The Impact of Visiting a Bran…the Effect of Brand and Price Information on Subjective Product Evaluations (1985)the Effect of Brand and Price…Household Production and Consumption (1976)The Analysis of Product, Price, Place, Promotion and Service Quality on Customers’ Buying Decision of Convenience Store: A Survey of Young Adult in Bekasi, West Java, Indonesia (2018)Pengaruh Kualitas Produk dan Citra Merek terhadap Keputusan Pembelian Konsumen Nature Republic di Surabaya (2020)Pengaruh Kualitas Produk, Harga dan Brand Image terhadap Keputusan Pembelian Produk Hand and Body Lotion Merek Citra (2020)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Antecedents of Purchase Intention at Starbucks in the Context of Covid-19 Pandemic (2021)The Impact of Social Media Information Sharing on the Green Purchase Intention among Generation Z (2022)Consumer readiness for green consumption: The role of green awareness as a moderator of the relationship between green attitudes and purchase intentions (2024)How We Think (1910)Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Research Methods for Business Students (2003)Dynamics of pricing and non-pricing strategies, revenue management performance and competitive advantage in hotel industry (2018)DETERMINASI KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN TERHADAP KUALITAS PRODUK, CITRA MEREK DAN PERSEPSI HARGA (LITERATURE REVIEW MANAJEMEN PEMASARAN) (2021)DETERMINASI NILAI PELANGGAN DAN KEPUTUSAN PEMBELIAN: ANALISIS KUALITAS PRODUK, DESAIN PRODUK DAN ENDORSE (2021)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Commitment-Trust Theory of Relationship Marketing (1994)Dimensions of Brand Personality (1997)Cosmetics purchase behavior of educated millennial Muslim females (2019)Experiential marketing, brand image and brand loyalty: a case study of Starbucks (2020)Do Privacy Stress and Brand Trust still Matter? 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References

  • 2018METODOLOGI PENELITIAN4,410 cited
  • 2016Manajemen Sumber Daya Manusia Perusahaan1,829 cited
  • 1985the Effect of Brand and Price Information on Subjective Product Evaluations596 cited
  • 2006Metode Penelitian Bisnis264 cited
  • 2014THE RELATIONSHIP BETWEEN BRAND IMAGE AND PURCHASE INTENTION: EVIDENCE FROM AWARD WINNING MUTUAL FUNDS160 cited
  • 2014The Influence of Brand Image on Purchase Behaviour Through Brand Trust120 cited
  • 2014A Review of The Effect of Pricing Strategies on The Purchase of Consumer Goods115 cited
  • 2014The Effects of Brand Image and Brand Identification on Brand Love and Purchase Decision Making: The Role of WOM99 cited
  • 2015Pengaruh Kepuasan Transaksi Online Shopping Dan Kepercayaan Konsumen Terhadap Sikap Serta Perilaku Konsumen Pada E-Commerce83 cited
  • 2013Influences of Price And Quality On Consumer Purchase Of Mobile Phone In The Kumasi Metropolis In Ghana A Comparative Study79 cited
  • 2013Factors Affecting Smartphone Purchase Decision Among Malaysian Generation Y76 cited
  • 2015PERILAKU PEMBELIAN MELALUI INTERNET71 cited
  • 2003The Impact of Visiting a Brand Website on Brand Personality70 cited
  • 2015Resilience attributes among university students: A comparative study of psychological distress, sleep disturbances and mindfulness61 cited

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  • 2015E-COMMERCE FACTORS INFLUENCING CONSUMERS‘ ONLINE SHOPPING DECISION46 cited
  • 2012PENGARUH CITRA MEREK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA RAMAI SWALAYAN PETERONGAN SEMARANG35 cited
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