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In today's economic environment, a large number of companies pay attention to a comprehensive assessment of the effectiveness of their activities. An important component of this type of audit is the effective management of the enterprise HR unit. The emerging market management system in Ukraine necessitates the use of new forms and methods of managing the HR-unit of the enterprise, which would increase the economic interest of employees to work productively and efficiently.The problem of forming an effective system of evaluation and certification of personnel for the practical work of personnel services is present today at enterprises and organizations. In order to evaluate the efficiency of human resources utilization and to improve the management of the enterprise as a whole, indicators are used to evaluate the main HR processes. For a skilled HR manager, HR is one of the most important performance tools that allows you to objectively evaluate the performance or existence of various sub-functions. Thus, it is necessary to form an optimal list of indicators in order to improve the system of evaluation of the personnel of the enterprise.It is proven by theory and practice that the motivation technology and development strategy of any company should be considered in close relation. Even the best motivational tools will not deliver the expected effect if implemented in isolation from strategic development plans.This can be explained, in particular, by the fact that the introduction of most staff motivation technologies is a lengthy process that applies to every employee. Thus, the "isolation" mentioned above can lead to wasted spending of various resources, ineffective management decisions and deterioration of the social and psychological climate in the team, which as a rule, as a result, increases the level of staff turnover.Practice has proven that one of the primary tasks is to mobilize all available resources, including human resources. In any strategy, the importance of motivating staff at enterprises is undeniable, especially in times of crisis. In addition, the introduction of such motivation technologies that will help achieve the enterprise strategy is one of the main tasks of HR professionals. Through strategic thinking, HR will not only be able to plan staff motivation technologies, but also plan their actions in this area.The problem of establishing key HR performance indicators for the formation and utilization of staff motivation technologies is only considered fragmented. Obviously, these key metrics are needed because they will help the enterprise management develop HR strategy and tactics that harmoniously complement the organization's development strategy.
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