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PENGARUH CONSUMER ONLINE RATING DAN REVIEW TERHADAP KEPUTUSAN PEMBELIAN PADA PENGGUNA MARKETPLACE TOKOPEDIA
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PENGARUH CONSUMER ONLINE RATING DAN REVIEW TERHADAP KEPUTUSAN PEMBELIAN PADA PENGGUNA MARKETPLACE TOKOPEDIA (2020)PENGARUH CONSUMER ONLINE RATING DAN REVIE…What makes an online consumer review trustworthy? (2016)What makes an online consumer…Online Purchase Decision of Gen Z Students at Shopee Marketplace (2023)Online Purchase Decision of G…Creative Industry Development Strategy for Home Culinary Businesses (2023)Creative Industry Development…Strategi Promosi Penjualan pada Marketplace Shopee (2022)Strategi Promosi Penjualan pa…PENGARUH ONLINE CUSTOMER REVIEW, RATING DAN INFLUENCER TERHADAP KEPUTUSAN PEMBELIAN PAKAIAN CASUAL PADA MARKETPLACE (2022)PENGARUH ONLINE CUSTOMER REVI…Pengaruh Online Consumer Review dan Rating terhadap Minat Beli Produk Kesehatan pada E-Marketplace Shopee Selama Masa Pandemi COVID-19 (2021)Pengaruh Online Consumer Revi…The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)Qualitative research and evaluation methods (1980)Consumer perceptions of information helpfulness and determinants of purchase intention in online consumer reviews of services (2018)Social Media Envy: How Experience Sharing on Social Networking Sites Drives Millennials’ Aspirational Tourism Consumption (2018)Social media interactions, purchase intention, and behavioural engagement: The mediating role of source and content factors (2021)Blue ocean strategy. (2004)Online Consumer Review: Word-of-Mouth as a New Element of Marketing Communication Mix (2008)Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics (2010)Metode penelitian kombinasi (mixed methods) (2012)E-COMMERCE- BUSINESS- TECHNOLOGY- SOCIETY (2020)Metode Penelitian Kualitatif Studi Pustaka dan Studi Lapangan (2020)When do consumers buy online product reviews? Effects of review quality, product type, and reviewer’s photo (2013)What makes online reviews helpful? A diagnosticity-adoption framework to explain informational and normative influences in e-WOM (2014)Multivariate Data Analysis (2018)Endorser Effectiveness by Product Type (1979)Importance of Online Product Reviews from a Consumer's Perspective (2013)MARKETING 4.0: MOVING FROM TRADITIONAL TO DIGITAL (2019)Marketing Mix on Purchase Intention and its Impact on the Decision to Purchase Somethinc Products (2023)The strategy of enhancing article citation and H-index on SINTA to improve tertiary reputation (2019)Determinants of Lecturer Performance to Enhance Accreditation in Higher Education (2020)Exploring E-learning Challenges During the Global COVID-19 Pandemic: A Review (2020)
this work references cited by second hop

References

  • 2016What makes an online consumer review trustworthy?586 cited

Cited by

  • 2021Pengaruh Online Consumer Review dan Rating terhadap Minat Beli Produk Kesehatan pada E-Marketplace Shopee Selama Masa Pandemi COVID-1925 cited
  • 2022PENGARUH ONLINE CUSTOMER REVIEW, RATING DAN INFLUENCER TERHADAP KEPUTUSAN PEMBELIAN PAKAIAN CASUAL PADA MARKETPLACE15 cited
  • 2022Strategi Promosi Penjualan pada Marketplace Shopee13 cited
  • 2023Online Purchase Decision of Gen Z Students at Shopee Marketplace12 cited
  • 2023Creative Industry Development Strategy for Home Culinary Businesses12 cited

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