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Influence of Design Aesthetics and Brand Name On Generation Y Students’ Intention to Use Wearable Activity-Tracking Devices

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176 cited

2018Exploring the motivational factors on continuous usage intention of smartwatches among actual users159 cited

2017Generation Y consumers’ buying behaviour in fashion apparel industry: a moderation analysis142 cited

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2025Technical Functions of Digital Wearable Products (DWPs) in the Consumer Acceptance Model: A Systematic Review and Bibliometric Analysis with a Biomimetic Perspective6 cited