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Research on the Path of Reverse Innovation: A Case Study of High-tech Industry Latecomer Firms in China
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Research on the Path of Reverse Innovation: A Case Study of High-tech Industry Latecomer Firms in China (2020)Research on the Path of Reverse Innovatio…Oslo Manual 2018 (2018)Oslo Manual 2018Reverse innovation: a systematic literature review (2017)Reverse innovation: a systema…Business models for sustainable innovation – an empirical analysis of frugal products and services (2016)Business models for sustainab…From Cost to Frugal and Reverse Innovation: Mapping the Field and Implications for Global Competitiveness (2015)From Cost to Frugal and Rever…Reverse innovation, emerging markets, and global strategy (2014)Reverse innovation, emerging …A Typology of Reverse Innovation (2014)A Typology of Reverse Innovat…Do Frugal and Reverse Innovation Foster Sustainability? Introduction of a Conceptual Framework (2013)Do Frugal and Reverse Innovat…Disruptive Innovation … in Reverse: Adding a Geographical Dimension to Disruptive Innovation Theory (2013)Disruptive Innovation … in Re…Capability building through innovation for unserved lower end mega markets (2013)Capability building through i…Reverse innovation: a global growth strategy that could pre‐empt disruption at home (2012)Reverse innovation: a global …Resource-constrained product development: Implications for green marketing and green supply chains (2012)Resource-constrained product …A reverse-innovation playbook (2012)A reverse-innovation playbookReverse innovation, emerging markets, and global strategy (2011)Reverse innovation, emerging …Using triangulation and multiple case studies to advance relationship marketing theory (2009)Using triangulation and multi…How GE Is Disrupting Itself (2009)How GE Is Disrupting ItselfCase study research methods for theory building (2003)Case study research methods f…Fortune at the bottom of the pyramid, the: eradicating poverty through profits (2006)What is frugal innovation? Three defining criteria (2016)Frugal innovation: A review and research agenda (2018)Absorptive Capacity: A New Perspective on Learning and Innovation (1990)Dynamic capabilities and strategic management (1997)The Tacit Dimension (1997)The structural reshaping of globalization: Implications for strategic sectors, profiting from innovation, and the multinational enterprise (2019)Case Study Research: Design and Methods (1984)Qualitative inquiry and research design: choosing among five traditions. (1998)Qualitative Data Analysis (2008)Managing brand presence through social media: the case of UK football clubs (2014)Denzin’s Paradigm Shift: Revisiting Triangulation in Qualitative Research (2018)Marketing in the Metaverse: Conceptual understanding, framework, and research agenda (2022)Sensemaking in Organizations (1996)Case Study Research (2004)Marketing solutions in accordance with the S-D logic: Co-creating value with customer network actors (2008)Critical realism in case study research (2009)The Interpretation of Cultures (2017)The Transformation of the Innovation Process: How Digital Tools are Changing Work, Collaboration, and Organizations in New Product Development* (2020)Institutions, Institutional Change and Economic Performance (1991)Toward a New Conception of the Environment-Competitiveness Relationship (1995)Evolving to a New Dominant Logic for Marketing (2003)“Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature (2017)Why Not Green Marketing? Determinates of Consumers’ Intention to Green Purchase Decision in a New Developing Nation (2020)Exploration and Exploitation in Organizational Learning (1991)Strategies That Fit Emerging Markets (2005)The fortune at the bottom of the pyramid (2005)What is really different about emerging market multinationals? (2012)Theoretical foundations of emerging economy business research (2015)A general theory of springboard MNEs (2017)Basics of qualitative research : techniques and procedures for developing grounded theory (1998)Frugal approach to innovation: State of the art and future perspectives (2017)The potential of sharing economy business models for sustainable value creation (2020)A resource‐based view of the firm (1984)Firm Resources and Sustained Competitive Advantage (1991)Firm resources and sustained competitive advantage (2004)Mapping the frugal innovation phenomenon (2017)Frugal innovation for supply chain sustainability in SMEs: multi-method research design (2018)Effects of sources of knowledge on frugal innovation: moderating role of environmental turbulence (2019)An Evolutionary Theory of Economic Change (1983)Endogenous Technological Change (1990)Measuring Innovation in Education 2019 (2019)Digital service innovation: a paradigm shift in technological innovation (2021)Understanding Firm Growth (2021)Invited Editorial: A Natural-Resource-Based View of the Firm (2010)Impact of Emerging Markets on Marketing: Rethinking Existing Perspectives and Practices (2011)Sustainability‐oriented Innovation: A Systematic Review (2015)
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References

  • 2018Oslo Manual 20181,329 cited
  • 2011Reverse innovation, emerging markets, and global strategy694 cited
  • 2009How GE Is Disrupting Itself596 cited
  • 2003Case study research methods for theory building551 cited
  • 2016Business models for sustainable innovation – an empirical analysis of frugal products and services319 cited
  • 2015From Cost to Frugal and Reverse Innovation: Mapping the Field and Implications for Global Competitiveness288 cited
  • 2012Resource-constrained product development: Implications for green marketing and green supply chains283 cited
  • 2014A Typology of Reverse Innovation248 cited
  • 2009Using triangulation and multiple case studies to advance relationship marketing theory161 cited
  • 2013Do Frugal and Reverse Innovation Foster Sustainability? Introduction of a Conceptual Framework148 cited
  • 2014Reverse innovation, emerging markets, and global strategy127 cited
  • 2012Reverse innovation: a global growth strategy that could pre‐empt disruption at home120 cited
  • 2013Capability building through innovation for unserved lower end mega markets96 cited
  • 2013Disruptive Innovation … in Reverse: Adding a Geographical Dimension to Disruptive Innovation Theory87 cited
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A reverse-innovation playbook
78 cited
  • 2017Reverse innovation: a systematic literature review76 cited
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