“To honour cleanness and shame filth”: medical facemasks as the narrative of nationalism and modernity in China

Abstract

As the Covid-19 pandemic has swept across the world, the wearing of medical facemasks has become a hot topic on social media. In China, the relevant discourses are entangled with codes of medical science, national self-esteem and appropriated modernity. These discourses can be dated back to the narrative established by Dr Wu Lien-teh, the great fighter in the Manchurian plagues of 1910–1911 and 1920–1921. This paper reveals that Wu and his colleagues used different strategies when displaying to the Western world their achievements in the anti-plague battle and when proving the effectiveness of the Western medical and hygienic system to Chinese people. Wu and his colleagues used metonymies, analogues and metaphors on or related to medical facemasks to illustrate the possibility of building a modernised nation with sovereignty. Because the construction of a sanitary system in China has always been labelled as a patriotic movement (Rogaski, Ruth. 2004. Hygienic Modernity: Meanings of Health and Disease in Treaty-Port China. Berkeley: University of California Press, 285–298), the wearing of medical facemasks has constituted an important part of the narrative of nationalism and hygienic modernity. This discourse continues to play a significant role in today’s campaign against the coronavirus.

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