Foams of togetherness in the digital age: Sloterdijk, software sorting and Foursquare

Abstract

The article brings together Peter Sloterdijk's theory of spheres and literatures on the socio-spatial implications of the functioning of software. By examining the growing personalization of search results for recreational places on spatial media like Foursquare, we make the case for Sloterdijk's conceptualization of “foam” offering an interesting contribution to the analysis and critique of contemporary algorithmic life, in particular with regard to the liquidity and fragility of the forms of togetherness in “co-isolation” created by such applications. In emphasizing the impermanence and ambiguities of these fleeting mediations, the article also points to the politics of these algorithmic foams, whose logics of categorization and socio-spatial sorting become increasingly difficult to understand, politically address or challenge.

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