Assessment of Opportunities and Prospects for Diversifying the Activities of State Corporations in the Framework of Modern Organizational and Technological Trends (in the case of the nuclear industry)

Abstract

Purpose: determination of the opportunities and definition of prospects of diversification in the field of production of new products (in the case of the nuclear industry), which allows to match the level of a new technological stage and to achieve state goals for import substitution, production of high-tech civilian products of the defense enterprises, creation of mechanisms for state support of leading industries. Methods: the research is based on a comprehensive analysis of diversification and production of new products using scientific and technical, institutional, organizational, and marketing approaches. Methods of empirical analysis were used to assess the opportunities and prospects for the production of new products by nuclear industry enterprises. The research also used methods of comparison, generalization, classification, and graphical representation. Results: as part of the study of diversification processes, the need for a special understanding of the term "new" in relation to technologies and products that correspond to both global technological trends and novelty from the point of view of the manufacturer has been identified. The reasons that motivate nuclear enterprises to develop new products (the need to diversify activities related to nuclear energy, expanding the production of high-tech products by defense enterprises) were determined. Global and national markets, major competitors, government support measures for a number of new products manufactured by the enterprises of the ROSATOM State Atomic Energy Corporation – wind energy, additive technologies, composite materials, digital technologies – were evaluated. It was shown that ROSATOM in some cases forms these markets in Russia creating opportunities for other enterprises. ROSATOM activities meet the world's leading manufacturers practice – the entire technology chain from materials to finished product building, key manufacturers combining. ROSATOM is developing the directions that require interaction between the state and business. Conclusions and Relevance: diversification, including the production of new products, corresponds to both promising organizational and technological trends (industry 4.0, etc.) and the needs of import substitution and diversification. The effective organizational approach is the competencies unification that allows to cover all redistributions and compete with leading global manufacturers. It is necessary to create national markets using public-private partnership where public corporations can play a leading role in order to develop the most promising technological areas. The state should form a system for supporting promising areas in new technologies and products fields.

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