An integrative coaching approach for family businesses

Abstract

The solution-focused, problem-solving approach provides tangible, goal-focused models for effective coaching within family businesses. In the family business context, coachees often choose to focus initially on business issues such as business strategy and challenges, organizational structure and understanding the market, as opposed to more personal developmental issues. In a family business setting it is often the case that the system of interest is the soft system, and the components of interest are the interpersonal relationships that make up the formal and informal business structure. Solution focused frameworks such as the PRACTICE model provide a credible and effective start point for coaching conversations within the family business setting. Stress Mapping and the ABCDEF model may be usefully combined with PRACTICE to facilitate a more in-depth and personally focused discussion addressing cognitive, emotional, and/or behavioural blocks if and when required by the coachee.

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