DEVELOPMENT OF FORMS OF INTERACTION BETWEEN UNIVERSITIES AND THE BUSINESS COMMUNITY IN THE DIGITAL ECONOMY

Abstract

The article is devoted to the construction of a model of interaction of economic entities using the method of project work of participants in the system “enterprise/employer-University – state” on the technological platform of the meta-University in the conditions of digitalization of the economy, which allows to increase the synergy effect of the interaction of the main institutional participants. In the context of the impact of digitalization processes on the transformation of behavioral models within the existing economic relations in the VUCA world, new requirements and ways of interaction of subjects of the triple helix model are considered. The article analyzes the main existing and prospective forms of cooperation between universities and business structures. The detailed description of barriers and difficulties on the way of digitalization of enterprises and scientific organizations is given. For employees of scientific and commercial enterprises in the conditions of digitalization and General increased uncertainty, recommendations are formulated for the choice of a behavior model that adapts their professional identity based on the principles of a proactive position and knowledge and skills at the intersection of different technological directions. Under the conditions of variability and uncertainty of the environment, a scientific problem has been identified, there is a high interest in collaboration between universities and businesses, but there is no mechanism that allows this interaction to be carried out with a high degree of efficiency. A set of mechanisms that help reduce the level of uncertainty is proposed, as well as a project method of interaction within the framework of the digital meta-University technology platform model is described. The article provides recommendations for the full implementation of human capital in the new technological conditions of economic and social development, in the so-called VUCA-world, which is characterized by the lack of a developed digital infrastructure, as well as a high level of transaction costs. A new approach is proposed, based on which participants will interact on the basis of shared access to information and digital resources and the ability to combine the development of innovative projects and training of personnel necessary to unite the University, enterprises and scientific organizations to reduce transaction, fixed and variable costs of participants in the process.

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