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Keputusan Pembelian Konsumen Gerai Makanan Cepat Saji Ditinjau dari Kualitas Produk, Persepsi Harga dan Iklan
8 references·0 citing·18 second hop
Keputusan Pembelian Konsumen Gerai Makanan Cepat Saji Ditinjau dari Kualitas Produk, Persepsi Harga dan Iklan (2020)Keputusan Pembelian Konsumen Gerai Makana…PENGARUH CITRA MEREK, IKLAN, DAN CITA RASA TERHADAP KEPUTUSAN PEMBELIAN (Survei Terhadap Konsumen Mi Instan Merek Indomie di Wilayah Um Al- Hamam Riyadh) (2018)PENGARUH CITRA MEREK, IKLAN, …Effect of Brand Image and Perceived Price Towards Purchase Decision in Kentucky Fried Chicken (KFC) (2017)Effect of Brand Image and Per…Analisis Pengaruh Iklan Dan Harga Terhadap Keputusan Pembelian Minuman Teh Pucuk Harum Pada Konsumen De Nala Foodcourt (2017)Analisis Pengaruh Iklan Dan H…Peran Kualitas Produk dan Layanan, Harga dan Atmosfer Rumah Makan Cepat Saji terhadap Keputusan Pembelian dan Kepuasan Konsumen (2016)Peran Kualitas Produk dan Lay…PENGARUH PERIKLANAN TERHADAP KEPUTUSAN PEMBELIAN MINUMAN COCA COLA (STUDI KASUS PADA PT. BANGUN WENANG BEVERAGE COMPANY MANADO) (2016)PENGARUH PERIKLANAN TERHADAP …Pengaruh Green Marketing, Pengetahuan dan Minat Membeli terhadap Keputusan Pembelian (2014)Pengaruh Green Marketing, Pen…Influences of Price And Quality On Consumer Purchase Of Mobile Phone In The Kumasi Metropolis In Ghana A Comparative Study (2013)Influences of Price And Quali…Consumer behaviour and marketing strategy (1999)Consumer behaviour and market…Household Production and Consumption (1976)The Analysis of Product, Price, Place, Promotion and Service Quality on Customers’ Buying Decision of Convenience Store: A Survey of Young Adult in Bekasi, West Java, Indonesia (2018)Pengaruh Kualitas Produk dan Citra Merek terhadap Keputusan Pembelian Konsumen Nature Republic di Surabaya (2020)Pengaruh Kualitas Produk, Harga dan Brand Image terhadap Keputusan Pembelian Produk Hand and Body Lotion Merek Citra (2020)Prinsip-prinsip pemasaran (2001)Manajemen Pemasaran 2 (2002)Pengaruh Produk , Harga dan Promosi Terhadap Minat Konsumen Untuk Melakukan Pembelian Kerajinan Tangan Rotan (2018)Manajemen Pemasaran Modern (2024)PENGARUH KEMASAN PRODUK DAN RASA TERHADAP MINAT BELI YANG BERDAMPAK PADA KEPUTUSAN PEMBELIAN PELANGGAN MINUMAN ENERGI (2019)Green Consumers Behavior: Perilaku Konsumen dalam Pembelian Produk Ramah Lingkungan (2020)The role of purchase intention in mediating the effect of perceived price and perceived quality on purchase decision (2020)Pengaruh Keputusan Pemilihan Pada Sekolah Islam Terpadu Terhadap Kepuasan dan Positive Word of Mouth (2022)PENGARUH IKLAN DAN PROMOSI PENJUALAN SHOPEE TERHADAP KEPUTUSAN PEMBELIAN MAHASISWA FAKULTAS EKONOMI UNIVERSITAS DARMA AGUNG MEDAN (2022)The Effect of Price Perceptions and Product Quality on Interest and its Impact on Purchase Decision Fabric Glove Sikka Motive in Maumere (2020)Pengaruh Persepsi Harga, Brand Image dan Pengalaman Belanja Online terhadap Purchase Decision Product Fashion di Kalangan Milenial di Jakarta (2021)Customer satisfaction and retail banking: an assessment of some of the key antecedents of customer satisfaction in retail banking (2002)Symbolic consumption of tourism destination brands (2011)Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media (2019)
this work references cited by second hop

References

  • 1999Consumer behaviour and marketing strategy429 cited
  • 2013Influences of Price And Quality On Consumer Purchase Of Mobile Phone In The Kumasi Metropolis In Ghana A Comparative Study79 cited
  • 2014Pengaruh Green Marketing, Pengetahuan dan Minat Membeli terhadap Keputusan Pembelian52 cited
  • 2016Peran Kualitas Produk dan Layanan, Harga dan Atmosfer Rumah Makan Cepat Saji terhadap Keputusan Pembelian dan Kepuasan Konsumen22 cited
  • 2017Analisis Pengaruh Iklan Dan Harga Terhadap Keputusan Pembelian Minuman Teh Pucuk Harum Pada Konsumen De Nala Foodcourt14 cited
  • 2016PENGARUH PERIKLANAN TERHADAP KEPUTUSAN PEMBELIAN MINUMAN COCA COLA (STUDI KASUS PADA PT. BANGUN WENANG BEVERAGE COMPANY MANADO)12 cited
  • 2017Effect of Brand Image and Perceived Price Towards Purchase Decision in Kentucky Fried Chicken (KFC)10 cited
  • 2018PENGARUH CITRA MEREK, IKLAN, DAN CITA RASA TERHADAP KEPUTUSAN PEMBELIAN (Survei Terhadap Konsumen Mi Instan Merek Indomie di Wilayah Um Al- Hamam Riyadh)8 cited

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