Engaging Young Audiences Before, During and After the Lockdown

Anna Catalani · Heather A. Hughes

4 citations0/0 files storedMuseum and Society

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Museums and Cultural Heritage Cultural Heritage Management and Preservation Memory, Trauma, and Commemoration

Abstract

This short article focuses on two heritage sites (the International Bomber Command Centre and Creswell Crags) and reflects on the ways in which such medium-size institutions are trying to find ways of maintaining offsite engagement with young audiences while at the same time generating revenues.

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2011Marketing Museums and Exhibitions: What Drives the Interest of Young People 2018What makes a museum attractive to young people? Evidence from Italy 2006‘The feeling of exclusion’: Young peoples’ perceptions of art galleries 2020How can art museums develop new business opportunities? Exploring young visitors’ experience 2019For Me or Not for Me? Exploring Young Adults’ Museum Representations 2007Fresh Eyes: Attracting and Sustaining Young Visitors to Tate 2017Children's influence in museum visits: antecedents and consequences 2018Museums engaging diverse Millennials in community dialogue

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2026Sustaining Digital Museum Engagement Across Generations: Evidence from the China National Silk Museum

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