Reviewing experiences in language (re)vitalisation: recent undertakings in the media and the arts

Abstract

In this paper we provide a critical account of selected key linguistic and cultural revitalisation experiences in Mexico. For this aim, the project entitled Proyecto de Revitalización, Mantenimiento y Desarrollo Lingüístico y Cultural (Linguistic and Cultural Revitalisation, Maintenance and Development Project), which has been developed for over two decades, is briefly reviewed. We also analyse some recent youth musical creations, most notably hip hop and rock, and their dissemination via social media. Together with the collaborations that such initiatives have established with different actors in Mexico and around the world, a brief review of revitalisation methodologies and their outcomes is presented. We consider the specific contexts, achievements and challenges of these efforts, hoping to provide an overall evaluation of best practices for language revitalisation. Highlighting their impact in reversing language shift, as a critical reflection on crucial language revitalisation issues, this review also serves to evaluate our own recent efforts, especially in the blossoming realm of the arts and the media.

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