The effect of PESTLE factors on development of e-commerce

Sy Thanh Phan

22 citations0/0 files storedInternational Journal of Data and Network Science

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E-commerce and Technology Innovations Technology Adoption and User Behaviour SMEs Development and Digital Marketing

Abstract

Over the past time, the dramatic growth of e-commerce has made Vietnam as one of the most potential markets in ASEAN. Vietnamese businesses as well as consumers are facing great opportunities from the industrial revolution 4.0. However, in addition to those significant developments, e-commerce in Vietnam also faces many challenges and barriers. Therefore, this research gives an overview of the current situation of e-commerce development and recommendations based on the findings of significant effect generating from PESTLE issues to further development of the online trading platforms in Vietnam.

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2022Modeling the Organizational Agility in the Architecture, Engineering, and Construction (AEC) Industry 2022Evaluation of E-commerce Impact on Sustainable Economic Growth: The Case of Vietnam 2021Legal Liability of Minors as Perpetrators of Online Buying and Selling Fraud in Indonesia 2023Sustainable Development of E-commerce in the Post-COVID Times: A Mixed-Methods Analysis of Pestle Factors 2025Indicators for the Evolution of E-Commerce Platforms in Vietnam 2023Pengaruh Lingkungan Makro terhadap E-Commerce Buah dan Sayuran di Indonesia

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