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Felton et al. (2004 Felton, J., Mitchell, J. and Stinson, M. 2004. Web‐based student evaluation of professors: the relations between perceived quality, easiness and sexiness. Assessment and Evaluation in Higher Education, 29(1): 91–108. [Taylor & Francis Online] , [Google Scholar]) reported that web‐based student evaluations of teaching (SET) demonstrated a student preference for course easiness and instructor sexiness. This study explores these same relationships with a larger and improved database. Results indicate even stronger relationships than previously reported. In addition, this study demonstrates significant cultural differences by institution and discipline in the relationships between Quality, Easiness, and ‘Hotness’ in web‐based SET.
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