Entrepreneurial orientation (EO) is a higher-order construct with innovativeness, proactiveness, and risk-taking as its dimensions. The objective of the study is to study the mediating role of knowledge management orientation (KMO) in the relationship between entrepreneurial orientation (EO) and business performance (BP). The personal survey was administered to senior level managers in decision making role (key informants) in 276 listed firms (both from manufacturing and service sector) from North Indian States and Union Territories [including Punjab, Haryana, Himachal Pradesh, Jammu and Kashmir, Uttaranchal, Uttar Pradesh, Rajasthan, Chandigarh and National Capital Region (NCR)]. Two respondents each from these 400 firms were approached. The relative performance of the organization compared to the major competitor for the last three years has been considered as the measure of business performance (BP). The scales were validated using exploratory factor analysis (EFA), confirmatory factor analysis (CFA) and structural equation modeling (SEM). The findings suggest that entrepreneurial orientation positively affects business performance and knowledge management orientation mediates the relationship between entrepreneurial orientation and business performance. Implications of the study for practicing managers have been discussed.
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