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Consumer reactions to nudity in print advertising: Comparing same‐gender and opposite‐gender effects
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References

  • 2001Birds of a Feather: Homophily in Social Networks18,551 cited
  • 1997Objectification Theory: Toward Understanding Women's Lived Experiences and Mental Health Risks5,524 cited
  • 1961A Model for Predictive Measurements of Advertising Effectiveness1,525 cited
  • 1999How Advertising Works: What Do We Really Know?1,436 cited
  • 2011Beyond Homophily: A Decade of Advances in Understanding Peer Influence Processes1,339 cited
  • 2014Echo Chamber or Public Sphere? Predicting Political Orientation and Measuring Political Homophily in Twitter Using Big Data1,148 cited
  • 1977The Impact of Physically Attractive Models on Advertising Evaluations1,017 cited
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  • 2008Power and the objectification of social targets.791 cited
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  • 1988Friendship in School: Gender and Racial Homophily515 cited
  • 2009A meta-analysis of gender roles in advertising

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453 cited
  • 1990A Review and Critique of the Hierarchy of Effects in Advertising429 cited
  • 1999Brand Endorsement, Popularity, and Event Sponsorship as Advertising Cues Affecting Consumer Pre-Purchase Attitudes317 cited
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