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The Role of Perceived Quality and Brand Loyalty Influencing Repurchase Intention · Study

WorkThe Role of Perceived Quality and Brand Loyalty Influencing Repurchase Intention

Ajeng Aquinia2020

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Workhybrid2020

The Role of Perceived Quality and Brand Loyalty Influencing Repurchase Intention

Ajeng Aquinia · Euis Soliha · Lie Liana · Djoko Wahyudi

15 citations·0/0 files stored·Advances in economics, business and management research/Advances in Economics, Business and Management Research

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Customer Service Quality and Loyalty Consumer Behavior and Marketing Influence Consumer Behavior in Brand Consumption and Identification

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References

2009The Impact of Brand Awareness on Consumer Purchase Intention: The Mediating Effect of Perceived Quality and Brand Loyalty 2016Factors Influencing Perceived Quality and Repurchase Intention Towards Green Products 2019The Effect of Korean Beauty Product Characteristics on Brand Loyalty and Customer Repurchase Intention in Indonesia 2018Effects of Brand Love and Brand Equity on Repurchase Intentions of Young Consumers 2017Brand Equity as a Predictor of Repurchase Intention of Male Branded Cosmetic Products in South Africa

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Year2020

Typeother

Published2020-01-01

VenueAdvances in economics, business and management research/Advances in Economics, Business and Management Research

ISSN-L2352-5428

Languageen

Citations15

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.2991/aebmr.k.210311.076

openalex_workW3136301969

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