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DIGITALISASI BISNIS KELOMPOK UMKM DI DESA PONCOSARI, BANTUL, YOGYAKARTA, INDONESIA
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DIGITALISASI BISNIS KELOMPOK UMKM DI DESA PONCOSARI, BANTUL, YOGYAKARTA, INDONESIA (2021)DIGITALISASI BISNIS KELOMPOK UMKM DI DESA…Era Digitalisasi Media Pemasaran Online dalam Gugurnya Pasar Ritel Konvensional (2019)Era Digitalisasi Media Pemasa…Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil Dan Menengah Pada Era Masyarakat Ekonomi Asean (2018)Pemanfaatan Digital Marketing…The Impact of Perceived e-WOM on Purchase Intention: The Mediating Role of Corporate Image (2015)The Impact of Perceived e-WOM…Internet marketing: strategy, implementation and practice (2003)Internet marketing: strategy,…Internet Marketing: Strategy, Implementation and Practice (2000)Internet Marketing: Strategy,…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Social media: The new hybrid element of the promotion mix (2009)Corporate social responsibility on customer behaviour: the mediating role of corporate image and customer satisfaction (2018)PERAN BRAND IMAGE MEMEDIASI PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP NIAT BELI (2019)The implications of eWOM adoption on the customer journey (2020)Prosedur Penelitian Suatu Pendekatan Praktik (2006)Marketing Dan Kasus-Kasus Pilihan (2013)Exploring YouTube Marketing Communication: Brand awareness, brand image and purchase intention in the millennial generation (2020)Penggunaan Digital Marketing untuk Memperluas Pasar dan Meningkatkan Daya Saing UMKM (2020)Digital Transformation in MSMEs: Challenges and Opportunities in Technology Management (2024)The 4S Web-Marketing Mix model (2002)The impact of E-marketing use on small business enterprises' marketing success (2011)Foundations of Social Media Marketing (2014)Web advertising: The role of e-mail marketing (2011)The influence of information and communication technology (ICT) on future foresight processes — Results from a Delphi survey (2013)STRATEGI MENINGKATKAN PENJUALAN DI ERA DIGITAL (2020)Analysis of the Effect of Store Atmosphere and Social Factors on Emotional Responses Affecting Consumers’ Purchase Decision (2022)Mystery in Marketing Management Products Post COVID-19 as a Model of Survival Strategy Towards the Awakening of Micro Small and Medium Enterprises (MSMEs) in the Digital Economy Era (2022)
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References

  • 2000Internet Marketing: Strategy, Implementation and Practice550 cited
  • 2018Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil Dan Menengah Pada Era Masyarakat Ekonomi Asean500 cited
  • 2003Internet marketing: strategy, implementation and practice394 cited
  • 2015The Impact of Perceived e-WOM on Purchase Intention: The Mediating Role of Corporate Image238 cited
  • 2019Era Digitalisasi Media Pemasaran Online dalam Gugurnya Pasar Ritel Konvensional58 cited

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