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Impacts of Experiential Marketing Components in Fashion Multi-tasking Culture Stores on Shopping Flow, Store Satisfaction, and Purchase Intention in China : Focusing on Shanghai
16 references·0 citing·45 second hop
Impacts of Experiential Marketing Components in Fashion Multi-tasking Culture Stores on Shopping Flow, Store Satisfaction, and Purchase Intention in China : Focusing on Shanghai (2021)Impacts of Experiential Marketing Compone…The impact of the experience marketing satisfaction with fashion lifestyle shops on purchase intention and loyalty (2019)The impact of the experience …The effects of retail store characteristics on in-store leisure shopping experience (2017)The effects of retail store c…The Effects of Experience Factors have on Store Satisfaction and Store Loyalty for Experimental Fashion Stores - Focusing on Virtual Experience by Visual Stimuli - (2016)The Effects of Experience Fac…Effect of Experience Elements on Store Identity, Shopping Satisfaction and Behavioral Intention in Lifestyle Shops (2016)Effect of Experience Elements…The Effect of Experiential Marketing on the Brand Equity of Low-Priced Cosmetics Brands (2010)The Effect of Experiential Ma…A Study on the Experiential Marketing Effect on Brand Equity - Focus on Brand Ambassador for Public Relations - (2010)A Study on the Experiential M…A study on a VMD of Lifestyle Shop applying Experiential Marketing - VMD case studies on IKEA, MUJI, and Kosney (2009)A study on a VMD of Lifestyle…The Effects of Perceived Experiential Marketing Activity on Consumers' Attitude toward Apparel Brands (2008)The Effects of Perceived Expe…The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research (2004)The Theoretical Underpinnings…Relating e‐satisfaction to behavioral outcomes: an empirical study (2004)Relating e‐satisfaction to be…Customer delight in a retail context: investigating delightful and terrible shopping experiences (2004)Customer delight in a retail …Understanding Relationship Marketing Outcomes (2002)Understanding Relationship Ma…The Effects of Organizational Differences and Trust on the Effectiveness of Selling Partner Relationships (1997)The Effects of Organizational…A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)A Cognitive Model of the Ante…Beyond boredom and anxiety (1975)Beyond boredom and anxietyBelief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Belief, Attitude, Intention a…The Theory of Buyer Behavior (1971)Effect of expectation and disconfirmation on postexposure product evaluations: An alternative interpretation. 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(1979)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Commitment-Trust Theory of Relationship Marketing (1994)Use of partial least squares (PLS) in strategic management research: a review of four recent studies (1999)Consumer trust in an Internet store (2000)An empirical comparison of the efficacy of covariance-based and variance-based SEM (2009)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Satisfaction and Stock Prices: High Returns, Low Risk (2005)Why Do Customer Relationship Management Applications Affect Customer Satisfaction? (2005)Customer Engagement as a New Perspective in Customer Management (2010)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand (2011)Possessions and the Extended Self (1988)Whence Consumer Loyalty? (1999)Study on the Development of Tools for Measurement of Consumers' Brand Experience Inside and Outside a Fashion Brand Store at a Large Shopping Center (2015)A circumplex model of affect. (1980)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Shopping risk perceptions: Effects on tourists’ emotions, satisfaction and expressed loyalty intentions (2006)Customer experience – a review and research agenda (2017)The Multilevel Nature of Customer Experience Research: An Integrative Review and Research Agenda (2017)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Comparative fit indexes in structural models. (1990)The Behavioral Consequences of Service Quality (1996)Success Factors for Destination Marketing Web Sites: A Qualitative Meta-Analysis (2007)Modelling the consequences of e‐service quality (2008)Effects of online store attributes on customer satisfaction and repurchase intentions (2010)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Entertain me, I’ll stay longer! The influence of types of entertainment on mall shoppers' emotions and behavior (2019)The impact of entertainment and social interaction with salespeople on mall shopper satisfaction (2019)The effect of presentation, product availability and ease upon transaction reliability for online food delivery aggregator applications – moderated mediated model (2020)Subjective Well-Being (1984)The "What" and "Why" of Goal Pursuits: Human Needs and the Self-Determination of Behavior (2000)Handbook of Positive Psychology (2001)The theory of planned behavior (1991)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)
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References

  • 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
  • 1980A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions14,475 cited
  • 1975Beyond boredom and anxiety5,708 cited
  • 2002Understanding Relationship Marketing Outcomes2,299 cited
  • 1997The Effects of Organizational Differences and Trust on the Effectiveness of Selling Partner Relationships1,415 cited
  • 2004The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research741 cited
  • 2004Customer delight in a retail context: investigating delightful and terrible shopping experiences420 cited
  • 2004Relating e‐satisfaction to behavioral outcomes: an empirical study183 cited
  • 2017The effects of retail store characteristics on in-store leisure shopping experience74 cited
  • 2008The Effects of Perceived Experiential Marketing Activity on Consumers' Attitude toward Apparel Brands11 cited
  • 2010The Effect of Experiential Marketing on the Brand Equity of Low-Priced Cosmetics Brands10 cited
  • 2010A Study on the Experiential Marketing Effect on Brand Equity - Focus on Brand Ambassador for Public Relations -9 cited
  • 2016Effect of Experience Elements on Store Identity, Shopping Satisfaction and Behavioral Intention in Lifestyle Shops8 cited
  • 2016The Effects of Experience Factors have on Store Satisfaction and Store Loyalty for Experimental Fashion Stores - Focusing on Virtual Experience by Visual Stimuli -

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7 cited
  • 2009A study on a VMD of Lifestyle Shop applying Experiential Marketing - VMD case studies on IKEA, MUJI, and Kosney7 cited
  • 2019The impact of the experience marketing satisfaction with fashion lifestyle shops on purchase intention and loyalty7 cited
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