Organizational Underdog Narratives: The Cultivation and Consequences of a Collective Underdog Identity

Logan Macray Steele · Jeffrey B. Lovelace

23 citations0/0 files storedAcademy of Management Review

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Management and Organizational Studies Leadership and Management in Organizations Organizational Strategy and Culture

Abstract

Underdog stories are ubiquitous––the disadvantaged and outmatched protagonist overcoming the odds. Leaders across industries, from telecom to sports, employ these narratives to inspire members of t...

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1997Self-efficacy: the exercise of control 1996Sensemaking in Organizations 1979The Social psychology of intergroup relations 1986Research in Organizational Behavior.1986Psychology of intergroup relations 2000Framing Processes and Social Movements: An Overview and Assessment 1987Rediscovering the Social Group: A Self‐Categorization Theory 1989Social Identity Theory and the Organization

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