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Compulsive buying of brands, its antecedents, and the mediating role of brand love: insights from Vietnam
16 references·0 citing·35 second hop
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 2014A new criterion for assessing discriminant validity in variance-based structural equation modeling38,283 cited
  • 2025Advances in Consumer Research13,264 cited
  • 1972Attachment and Loss. Vol. 1. Attachment8,446 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 1999Whence Consumer Loyalty?7,319 cited
  • 2019Assessing measurement model quality in PLS-SEM using confirmatory composite analysis5,439 cited
  • 1992A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation3,378 cited
  • 2017Partial Least Squares Structural Equation Modeling3,283 cited
  • 2012Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies3,045 cited
  • 2005The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands2,713 cited
  • 2017Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods2,575 cited
  • 2003Les passions de l'âme: On obsessive and harmonious passion.2,564 cited

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  • 2010Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers2,294 cited
  • 2006Some antecedents and outcomes of brand love2,282 cited
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