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Shaping social marketing research: a retrospective of the journal of social marketing
16 references·2 citing·27 second hop
Shaping social marketing research: a retrospective of the journal of social marketing (2021)Shaping social marketing research: a retr…Fifty years of the European Journal of Marketing : a bibliometric analysis (2018)Fifty years of the European J…Thirty years of the Journal of Business & Industrial Marketing : a bibliometric analysis (2017)Thirty years of the Journal o…bibliometrix : An R-tool for comprehensive science mapping analysis (2017)bibliometrix : An R-tool for …Consumer brand relationships research: A bibliometric citation meta-analysis (2014)Consumer brand relationships …Bibliometric Methods in Management and Organization (2014)Bibliometric Methods in Manag…Business models and their relationship with marketing: A systematic literature review (2013)Business models and their rel…Transformative social marketing: co‐creating the social marketing discipline and brand (2012)Transformative social marketi…An integrative model for social marketing (2011)An integrative model for soci…Bibliometric Indicators: Quality Measurements of Scientific Publication (2010)Bibliometric Indicators: Qual…An approach for detecting, quantifying, and visualizing the evolution of a research field: A practical application to the Fuzzy Sets Theory field (2010)An approach for detecting, qu…Software survey: VOSviewer, a computer program for bibliometric mapping (2009)Software survey: VOSviewer, a…The journal of financial economics (1993)The journal of financial econ…The Intellectual Structure of Consumer Research: A Bibliometric Study of Author Cocitations in the First 15 Years of the Journal of Consumer Research (1993)The Intellectual Structure of…Toward a definition of “bibliometrics” (1987)Toward a definition of “bibli…Co‐citation in the scientific literature: A new measure of the relationship between two documents (1973)Co‐citation in the scientific…Statistical bibliography or bibliometrics (1969)Statistical bibliography or b…Social action advertising: motivators and detractors in cause-oriented behaviors (2023)Social action advertising: mo…Mapping the Field of Value Chain: A Bibliometric and Visualization Analysis (2022)Mapping the Field of Value Ch…Fuzzy sets (1965)Fuzzy sets (1996)An index to quantify an individual's scientific research output (2005)Science mapping software tools: Review, analysis, and cooperative study among tools (2011)SciMAT : A new science mapping analysis software tool (2012)Software tools for conducting bibliometric analysis in science: An up-to-date review (2020)CiteSpace II: Detecting and visualizing emerging trends and transient patterns in scientific literature (2005)How to conduct a bibliometric analysis: An overview and guidelines (2021)Networks of Scientific Papers (1965)Using Publication Metrics to Highlight Academic Productivity and Research Impact (2014)Mapping the Field: A Bibliometric Analysis of Green Innovation (2017)Twenty years of theJournal of Knowledge Management: a bibliometric analysis (2018)Absorptive Capacity: A New Perspective on Learning and Innovation (1990)Towards a Methodology for Developing Evidence‐Informed Management Knowledge by Means of Systematic Review (2003)Science Mapping: A Systematic Review of the Literature (2017)Advances in Consumer Research (2025)Visualizing Bibliometric Networks (2014)The Literature of Bibliometrics, Scientometrics, and Informetrics (2001)Bibliometrics: Methods for studying academic publishing (2021)Guidelines for advancing theory and practice through bibliometric research (2022)Boys will be Boys: Gender, Overconfidence, and Common Stock Investment (2001)Institutional Investors and Equity Prices (2001)Relational Contracts and the Theory of the Firm (2002)Conducting systematic literature reviews and bibliometric analyses (2019)Knowledge management: A global examination based on bibliometric analysis (2018)Women Entrepreneurship: A Systematic Review to Outline the Boundaries of Scientific Literature (2020)Past, present, and future of customer engagement (2021)
this work references cited by second hop

References

  • 2009Software survey: VOSviewer, a computer program for bibliometric mapping21,418 cited
  • 2017bibliometrix : An R-tool for comprehensive science mapping analysis16,195 cited
  • 2014Bibliometric Methods in Management and Organization7,468 cited
  • 1973Co‐citation in the scientific literature: A new measure of the relationship between two documents5,334 cited
  • 1969Statistical bibliography or bibliometrics3,301 cited
  • 2010An approach for detecting, quantifying, and visualizing the evolution of a research field: A practical application to the Fuzzy Sets Theory field2,756 cited
  • 1993The journal of financial economics2,544 cited
  • 1987Toward a definition of “bibliometrics”1,662 cited
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  • 2014Consumer brand relationships research: A bibliometric citation meta-analysis478 cited
  • 2011An integrative model for social marketing316 cited
  • 1993The Intellectual Structure of Consumer Research: A Bibliometric Study of Author Cocitations in the First 15 Years of the Journal of Consumer Research245 cited
  • 2013Business models and their relationship with marketing: A systematic literature review231 cited

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  • 2012Transformative social marketing: co‐creating the social marketing discipline and brand229 cited
  • 2017Thirty years of the Journal of Business & Industrial Marketing : a bibliometric analysis211 cited
  • Cited by

    • 2023Social action advertising: motivators and detractors in cause-oriented behaviors9 cited
    • 2022Mapping the Field of Value Chain: A Bibliometric and Visualization Analysis8 cited