Analisis Faktor Kondisi Ekonomi, Tingkat Pendidikan dan Kemampuan Berwirausaha Terhadap Kinerja Usaha Bagi Pengusaha Pindang di Desa Cukanggenteng

Abstract

Bandung Regency is one of the tourist destinations in the Bandung area so that it can become a potential for people in Bandung Regency to become entrepreneurs.Just like what is done by the people in Cukanggenteng Village by becoming a pindang fish craftsman.But the pindang business there tends not to progress due to several factors.This study aims to determine the effect of both partially and simultaneously from the factors of economic conditions, level of education, and entrepreneurial ability to business performance for shady entrepreneurs in Cukanggenteng Village, Pasir Jambu District, Bandung Regency.This type of research uses a non probability sampling method with a type of saturated sample for data collection.This research uses quantitative descriptive method and data analysis method uses multiple regression analysis with hypothesis testing using t test and f test.Based on the results of the t test, it was found that the factors of economic conditions, level of education, and entrepreneurship ability each had a significant effect on business performance.Through the f test, it was found that the factors of economic conditions, level of education, and the ability of entrepreneurship together had a positive effect on Business Performance for Pindang Entrepreneurs.The results of the coefficient of determination obtained a value of 68.90%, each of which has a large influence of Economic Conditions of 2.17%, Education Level 10.92%, and Entrepreneurial Ability of 55.81% on business performance.Based on the results of the study it can be concluded that there is a significant influence between the Economic Condition, Education Level, and Entrepreneurial Ability to the Business Performance of Pindang Entrepreneurs in Cukanggenteng Village both partially and simultaneously.The Entrepreneurial Ability variable has the greatest influence on Business Performance.

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