The objective is to present a quick overview of systematic research design and methods with special considerations of quantitative research in business research. Later, this study recognized the levels and implications of theory in academic literature. The techniques have been discussed in the accession with critical issues in determining the sampling method and sample size. Further, the review on sample size was meticulously supported by various authors. The measurement scale has also been addressed and supported by previous literature. Finally, this study will guide the new researchers by providing a handful of knowledge about research concepts. The study has summarized the essential concepts with citations of key authors in business research to find much more on research topics.
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