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Micro Influencers Marketing and Brand Image to Purchase Intention of Cosmetic Products Focallure
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Micro Influencers Marketing and Brand Image to Purchase Intention of Cosmetic Products Focallure (2020)Micro Influencers Marketing and Brand Ima…The Relationship Between Green Marketing Mix and Purchasing Decisions: The Role of Brand Image as Mediator (2023)The Relationship Between Gree…Pengaruh Electronic Word Of Mouth (E-Wom) Dan Celebrity Endorsement Terhadap Minat Beli Konsumen (2021)Pengaruh Electronic Word Of M…Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Perilaku Konsumen dan Strategi Pemasaran (2013)Consumer Behavior, Buying, Having, and Being (2015)Targeting consumers who are willing to pay more for environmentally friendly products (2001)Green process innovation, green product innovation, and corporate financial performance: A content analysis method (2019)Perceived Greenwashing: The Effects of Green Marketing on Environmental and Product Perceptions (2020)
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  • 2023The Relationship Between Green Marketing Mix and Purchasing Decisions: The Role of Brand Image as Mediator17 cited
  • 2021Pengaruh Electronic Word Of Mouth (E-Wom) Dan Celebrity Endorsement Terhadap Minat Beli Konsumen10 cited

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