How is behavioural change sustained over time? Coachee perceptions of the effects of coaching one year later

Abstract

Objectives This study addressed three research questions: How do participants perceive the effects of coaching and sustain changes a year later? What challenges were experienced by the coachees in sustaining their changes? What factors enabled the coachees in sustaining their changes? Design The study employed Interpretative Phenomenological Analysis (IPA) to understand the felt experiences of former coachees on the effects of coaching after a period of 12 months. Methods Seven former coachees were purposively selected as participants. Informed consent of the participants and ethical clearance were obtained to conduct research interviews. Semi-structured interviews of the participants were conducted using open-ended questions. The interview conversations were audio-recorded and transcriptions were obtained from a service provider. IPA was used to analyse data and identify themes relevant to the objectives. Results The study revealed a number of aspects about sustainable change, these include sincere efforts through concentration and self-discipline, and intrinsic motivation supported by coaching to change> Conclusions Sustained effects of coaching over a time are linked to coachee satisfaction derived from fulfillment of their goals and desires. The coach’s role in reinforcing client interests/passion and coachee action to maintain the changes are both crucial in achieving durable effects.

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