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Role of Internet of Things (IoT) in Retail Business and Enabling Smart Retailing Experiences
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Role of Internet of Things (IoT) in Retail Business and Enabling Smart Retailing Experiences (2021)Role of Internet of Things (IoT) in Retai…IoT-Based Customer Behavior Patterns in Retail Stores Using Recurrent Neural Networks (2025)IoT-Based Customer Behavior P…Untapping the potential of mobile location data: The opportunities and challenges for retail analytics (2024)Untapping the potential of mo…Green Service Consumption: Unlocking Customer Expectations on Technological Transformations Enhancing Purchase Experience in Retail Store (2024)Green Service Consumption: Un…Exploring the Internet of Things-Marketing Connection: A Bibliometric Review and Directions for Future Research (2024)Exploring the Internet of Thi…IoT-Based Integrated Marketing Communication in Closing Quality Agent Marketing Program (2023)IoT-Based Integrated Marketin…The mix of qualitative and quantitative research in major marketing journals, 1993‐2002 (2007)Doing Mixed Methods Research Pragmatically: Implications for the Rediscovery of Pragmatism as a Research Paradigm (2009)The time has come: a systematic literature review of mixed methods research in tourism (2017)The law of retail gravitation (1931)"The End of Theory: The Data Deluge Makes the Scientific Method Obsolete" (2008)Big data: A review (2013)Redefining retail catchment with mobile geolocation data: Insights from New Zealand (2024)Unraveling the consumer geography from the review big data: A supply-demand duality perspective using store density and expenditure intensity (2025)Refinement and reassessment of the SERVQUAL scale. (1991)The DeLone and McLean Model of Information Systems Success: A Ten-Year Update (2003)Understanding Customer Experience Throughout the Customer Journey (2016)Exploring green purchase behavior in online agricultural markets: a multi-phase consumer decision model (2025)Redefining marketing strategies through sustainability: Influencing consumer behavior in the circular economy: A systematic review and future research roadmap (2025)Trust, emotion, and purchase: why human streamers still matter in the age of virtual commerce (2025)Preferred Reporting Items for Systematic Reviews and Meta-Analyses: The PRISMA Statement (2009)The PRISMA Statement for Reporting Systematic Reviews and Meta-Analyses of Studies That Evaluate Health Care Interventions: Explanation and Elaboration (2009)The PRISMA 2020 statement: An updated guideline for reporting systematic reviews (2021)Drivers and challenges of internet of things diffusion in smart stores: A field exploration (2022)Smart retail: How AI and IoT are revolutionising the retail industry (2023)Cloud-Based Passenger Experience Management in Bus Fare Ticketing Systems Using Random Forest Algorithm (2024)
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  • 2024Green Service Consumption: Unlocking Customer Expectations on Technological Transformations Enhancing Purchase Experience in Retail Store39 cited
  • 2024Untapping the potential of mobile location data: The opportunities and challenges for retail analytics13 cited
  • 2023IoT-Based Integrated Marketing Communication in Closing Quality Agent Marketing Program11 cited
  • 2025IoT-Based Customer Behavior Patterns in Retail Stores Using Recurrent Neural Networks9 cited
  • 2024Exploring the Internet of Things-Marketing Connection: A Bibliometric Review and Directions for Future Research6 cited

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